Design
Ok we need to consider a number of points to be able to come up with a workable design
The first question would be do you align your website to any exisitng branding you have, eg company logo, letter headed paper, business cards etc or do you choose something totally different for your images, colour scheme etc
Next to consider is the layout, this comes from what you want out of the website, what experience you want to give to your audience / customers
The design does not need to be costly, there are a number of design agencies who provide free templates so it could just take us some time to find something that you like and will fit to your needs
If you have already found something, or have a design then this can be used
